Using Printed Banners To Advertise my Business


Printed banners have many uses when it comes to marketing and advertising your business. Not only are they extremely affordable to even the smallest company budget, printed banners are highly versatile regarding size, materials, and advertising opportunities.

While every business or brand is unique, the benefits of using printed banners are numerous. Whether you are an event coordinator, marketing manager or business owner, printed banners allow you to be creative with your marketing campaign while providing results that are hard to ignore.

Advert, Advertising, Banner, Blank

Perfect opportunities for custom printed banners include:

  • Sidewalk displays
  • Yard signs for drive-by traffic
  • Window advertisements
  • Window coverings
  • Banner stands
  • Multiple location ads
  • Inside displays
  • Special offers
  • Navigation signs for events or parties
  • Party banners
  • Open house
  • Grand openings
  • Trade shows
  • Campaigns and awareness

These are just a few of the many advertising and marketing opportunities that printed banners have to offer. When you walk along a sidewalk or drive down the street, it is a habit to read signs and banners that are prominently displayed. Just think. Those same types of custom printed banners could be directing new customers to your business in as little as a week!

Share Price, Stock Exchange, Business

Choosing superior crafted custom printed banners is the RITE decision. No, that isn’t a misspelling… see the top benefits of affordable business banners for yourself, below.

R Printed banners offer something that causes people to remember your business name or brand – repetition. High traffic areas allow your business name or brand to be viewed over and over, perhaps even several times per day.

I One of the best reasons to choose printed banners for your advertising and marketing needs is the value. Not only are they reusable, but custom business banners are very inexpensive and continue to reach your targeted market far longer than other media.

T With custom printed banners displayed at your trade show or event, you can easily reach your target audience. Business owners can easily lure in locals traveling by automobile or foot with this form of targeted marketing.

E Printed banners are highly effective when a design is carefully chosen to attract potential customers. Don’t be tempted to display a low quality sign as your printed banner may become the probable customer’s first impression of your business.

Target, Goal, Business, Icon, Logo

Maintain the basic rules of advertising when deciding upon a strategy for your printed banners, and consider the message you would like to share with your potential viewing audience. Are your advertisements legitimate? Is the printed banner wordy or easy to read?

While designing your printed banner, here are three things to keep in mind:

Banner location – Where will your new banner be on display? Outdoor banners will most likely require stronger materials than indoor banners.

Target Audience – Will the design appeal to the customers you have in mind? The colors and images you choose can help lure the right demographic to your door.

Readability – From what distance will your printed banner be viewed? If your sign will be viewed from the street, you may want to keep word count to a minimum so letters can be larger. Customers on foot will have time to read more information.

Folder, Files, Paper, Office, Document

Your file needs to be created with quality in mind. The main idea for the next few steps is to insure quality, while at the same time successfully transferring your file to print without any issues.

#1 Make sure that your DPI is set to 300.

#2 Create your banner so that it is 1/3 of the finished size.

It is to be noted that, if we print the file at three times the size, and with a DPI of 300, your custom printed banner can be printed at its original size without stretching the image or loosing quality.

Additionally, correct sizing will help with the moving and transferring process as we move your file from one place to the other, so that the actual printing process may begin.

(Royalty Free Images from Pixabay)

2 Replies to “Using Printed Banners To Advertise my Business”

  1. I knew nothing about print banners before reading this article. It was interesting to learn that these type of banners can help you to advertise in a fashionable and effective way. I hope this article can help us to avoid a poorly advertised fundraiser in the future.

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